Key Highlights
In this blog post we cover the following topics:
Renowned online casino affiliates help players find the best online casinos, yet their role often goes beyond that. By reviewing, recommending, and ranking sites, affiliates can help players avoid rogue online casinos and fake games.
The initial contact for players who seek new gaming sites usually occurs through affiliates. The best affiliates generate trust with players through unbiased guidance, while earning commissions from online casino operators through player sign-ups and game plays initiated by their links. The process of site comparison reviews alongside fair play promotion, enables affiliates to assist players in making educated decisions before making deposits.
Some of the most well-known affiliate websites in the online gaming space include
Ask Gamblers, Casino Guru and Casino Reviews and Gambling.com.
AskGamblers is well-known for its active player community and its transparent approach to reviewing online casinos, highlighting pay-out speeds and game fairness while offering player support when issues arise.
Casino Guru stands out for its large collection of online casino reviews and its dispute resolution service for players, which delivers detailed information about online casinos while teaching players about fair play practices.
Casino Reviews delivers reviews and rankings of online casinos to help players discover fair platforms while generating commissions from sign-ups through their affiliate links.
Gambling.com provides educational content including video strategy guides and tips to assist players in their decision making process.
OLBG is a sports betting community that has evolved into an online casino platform which now features player-driven reviews and tips to promote fair play through community involvement.
ThePogg is known for its unique casino complaint mediation service and commitment to verifying online casinos' fair play practices before recommending them.
Affiliates are in a unique position to protect players.
They help players navigate the online gaming landscape while providing education and transparency, aligning with Gamecheck’s mission to empower players and encourage fair play in the online gaming industry.
Educational guidance: Affiliates can educate players on how to identify real games versus fake games, helping them avoid rogue operators.
Highlighting fair play: By focusing on online casinos that commit to fair play, affiliates can direct their players toward reputable and legitimate platforms that prioritise transparency and integrity.
Flagging rogue sites: Affiliates often receive feedback from players, allowing them to flag suspicious or rogue operators quickly. Affiliates can identify rogue sites through player feedback which enables them to take swift action.
Encouraging verification: Affiliates can direct players to use tools like Gamecheck to check whether a casino offers real games.
This proactive role helps players avoid fake games, ensuring their money and trust are not misplaced on sites that do not play fair.
While affiliates can significantly help players, they face challenges:
Fake games are difficult to identify:
Rogue operators often disguise fake games, making it difficult for affiliates to verify game authenticity on their own.
Lack of verification:
Affiliates often rely on the information provided by online casinos, which may not always be accurate.
Gamecheck is an independent platform that helps players check if the games offered on an online casino are real games or not. It does this by testing a selection of games on a site, gathering evidence, checking findings with the original game providers, and publishing these findings, thus helping players make informed choices before they play.
Gamecheck can help affiliates protect players by providing a clear, independent way to check if an online casino is offering real games.
By promoting online casinos that have earned the Gamecheck SEAL, affiliates can guide their audiences towards platforms that have passed randomised testing and ongoing checks, helping players avoid fake games.
The Gamecheck SEAL confirms that a selection of games has been verified directly with the original game providers, giving players confidence in the sites they play on.
Affiliates can also use Gamecheck’s tools to inform players about the risks of fake games and how to check a site before they play. This positions affiliates as trusted guides in a space where many players feel unsure, building long-term trust and engagement.
In a market crowded with misleading promotions, Gamecheck allows affiliates to offer a genuine point of difference, protecting players and supporting fair play, while enhancing their own brand credibility.
✅ Players can check an online casino by visiting our website.
✅ Report suspicious sites through our request verification page.
✅ Download the free Gamecheck Chrome Extension for quick checks.
✅ Look for the Gamecheck SEAL and scan it with the Gamecheck App.
✅ Download the Gamecheck app from the Apple Store or Google Play.
Affiliates can use Gamecheck’s research and findings to confirm whether the games on offer on an online casino platform are real games that offer fair play, or fake games designed to deceive players, before recommending the site to their audience. They can highlight and promote those online casinos that have earned the Gamecheck SEAL, a dynamic trust badge that demonstrates to their audience that a selection of games on the site, has been confirmed to be real games by the original game providers, with NO fake games found. Affiliates can also partner with Gamecheck to create educational content that helps players learn how to spot fake games, while promoting fair play.
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The industry receives advantages when affiliates join forces with Gamecheck.
Affiliates who promote online casinos displaying the Gamecheck SEAL gain a clear advantage in a competitive market.
By aligning with Gamecheck, affiliates can confidently direct their audiences to online casinos that demonstrate transparency and a commitment to fair play, helping players avoid fake games. This strengthens trust with players, fostering higher-quality, longer-term traffic that is more likely to convert and remain engaged.
Promoting those online casinos that have earned the Gamecheck SEAL also positions affiliates as advocates for player protection, enhancing their reputation in the iGaming community.
As players increasingly look for signs of integrity before choosing where to play, affiliates who champion Gamecheck SEAL sites can differentiate themselves with a credible, evidence-based trust signal that is actively monitored and enforced.
This collaboration supports player reassurance while driving sustainable affiliate revenue growth in a way that prioritises player well-being, and informed decision-making.
Players gain confidence: Players can trust that the sites recommended by affiliates have been checked for real games.
Fair play is encouraged: Online casinos are encouraged to maintain fair play.
Operators will be motivated to ensure their games are real games, to receive positive exposure from affiliates that collaborate with Gamecheck. Fair play standards are encouraged, which in turn protect players from encountering fake games.
By promoting those online casinos that have earned the Gamecheck SEAL, affiliates are promoting reliable sites where no fake games have been identified.
Affiliates play a key role in helping players discover the best online casinos, acting as trusted guides who steer them towards platforms known for transparency and integrity. By partnering with Gamecheck, affiliates can strengthen their commitment to player protection by promoting only those online casinos that offer verified, real games. This partnership empowers players to make better choices and encourages a culture of fair play across the industry.
✅ Ready to protect your play? Before playing, choose affiliate websites that collaborate with us, and check your online casino with Gamecheck.
